In ep 124, we dive into the 17 components of a Digital Strategy! When you listen to this episode, make note of all of the components and start thinking about what you need to add to your business, what you need to learn and if you are even doing any of these things within your business.
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Episode Timeline
18:47 Identifying Target Audience
27:21 Website and Online Presence
33:34 Search Engine Optimization
40:21 Data Analytics and Measurement
44:38 User Experience and Conversion Rate Optimization
45:59 E-Commerce and Online Sales
47:25 Technology and Infrastructure Assessment