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Digipreneur FM

5 Reasons Why Marketing Doesn’t Do Well In The Caribbean

keronrose
July 27, 2021
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In 2021, we here in the Caribbean need to step up our marketing efforts.

We have yet to make the shift necessary to understand that marketing is a revenue-generating activity and learn that great marketing sells or generates leads.

Social media marketers of the Caribbean…likes and engagement means nothing to CEOs who are looking at their bottom line & you can’t show how your work generates revenue.

These 5 areas outlined in this episode are key areas for improvement.

If you would like to learn how to do your own digital market research and learn how to extract data from search engines, check out my course on Digital Market Research.

Episode Timeline

05:45 Lack Of Infrastructure

11:51 Lack Of Upskilling

15:40 Not Meeting Customers Where They Are

19:20 Not Using Data

24:02 Ads Are Not Content

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digipreneur fmdigital marketingkeron roseonline businesswhy marketing doesn't do well
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1 Comment
    Romane Beckford
    Jul 28, 2021 Reply

    I need to know tips on how to conduct digital marketing research and creating email marketing campaigns for B2C and B2B customers.

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keron rose

Keron Rose

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why marketing doesn't do well
5 Reasons Why Marketing Doesn’t Do Well In The Caribbean
Digipreneur FM